by Eugene Seagriff | Nov 15, 2018 | Business, Business Strategy, Product Marketing |
Supply Chain Management is a key to profitability and survival. The retail channels (online or brick and mortar) will sell things every day. The merchants responsible for product categories in those channels need to hit comp sales growth targets (comparative sales to...
by Eugene Seagriff | Nov 1, 2018 | Business, Marketing, Product Marketing |
Please understand this is a metaphor to help aid understanding of how various elements of the marketplace are interrelated, which is essential for developing a successful strategy or deciding on a tactic. It does not reflect my actual views on consumers. In fact, my...
by Eugene Seagriff | Oct 8, 2018 | Marketing |
David Simons is an entrepreneur and media enthusiast who utilizes his offline and online skills to promote brands, increase businesses, support causes and build relationships. He’s a passionate and excited about media, and his success and energy has attracted...
by Eugene Seagriff | Sep 10, 2018 | Business Strategy |
Now that we are in what I call The Entrepreneur Economy, having a business (or at least side income) is essential to your financial future. If there is something you are passionate about, you can find a way to make money from it. The beautiful thing about creating a...
by Eugene Seagriff | Aug 6, 2018 | Marketing |
Everyone will tell you how important SEO (search engine optimization for your website) and SEM (search engine marketing) are. Completely agree, and they should be attacked in that order – optimization first, marketing second. What most agencies don’t necessarily tell...
by Eugene Seagriff | Jul 2, 2018 | Business, Business Strategy |
Lately, I’ve noticed that people talk more and more about ROI. Yet, if I ask them how they measure it, or what their criteria is for a good return on investment, not everyone can provide a clear answer. ROI is becoming a bit of a buzz word used to advance an idea or...
by Eugene Seagriff | Jun 4, 2018 | Business, Business Strategy |
It is easy to understand that hiring practices need to be aligned with your business growth strategy. Executing on your growth strategy requires a clear vision of your business operations today, how you would like them to be tomorrow, and how they will need to be when...
by Eugene Seagriff | May 6, 2018 | Business Strategy, Product Marketing |
Sellling On Amazon vs. Selling To Amazon: How Is It Different And Why Should You Care? As you may realize, Amazon is a massive online marketplace. Internet sales accounted for 11.7% of overall retail sales in 2017, and Amazon commanded over 40% of those online sales....
by Eugene Seagriff | Apr 4, 2018 | Business, Business Strategy |
What Should I Charge? This is one of the most common questions I get from existing business owners and entrepreneurs just starting out. They realize they can provide value to other businesses due to their knowledge, insights, or existing customer base, but are not...
by Eugene Seagriff | Mar 2, 2018 | Business, Business Strategy, Marketing |
The Current Landscape for Business Growth In the post-internet, global economy, markets are increasingly crowded, margins are tight, and competition is fierce. The ideal would be to be able to leap across the chasm and tip purple cows into blue oceans on a regular...
